TOP CHARITY

Agency / Organizer
Omenaa Foundation
Client
Omenaa Foundation
Year
2026
Country
Poland

TOP CHARITY 2025, organized by the Omenaa Foundation, raised 60 million PLN (about €14 million) in one night in Warsaw. It combined a 3-day art expo across 2 royal residences, Wilanów and Łazienki, with a charity auction.

A core strategic innovation was the commitment by co-founder Rafał Brzoska to privately double the total amount raised during the auction. This created a powerful psychological "call to action": every bidder knew their contribution would have a double social impact instantly.

Lots included works by Jeff Koons and Pablo Atchugarry alongside one-off experiences, and the funds support 60+ NGOs in Poland and Africa.

Entre. Gane. Crezca.

Las empresas ganadoras registran, en promedio, un 38 % más en ventas. Entre en Eventex Awards o reserve una consulta estratégica gratuita.