Tay Ling

Vice President, Pico International Ltd

Tay Ling is an Experience Strategist who transforms complexity into clarity and clarity into unforgettable experiences.

Working across Japan and Asia-Pacific, he designs experiences that move business and shift behaviour by integrating strategy, creativity, operations, data, and leadership into one seamless discipline.

His portfolio spans mega-expos, Location-Based Entertainments, cultural pavilions, C-suite summits, and global brand activations, including Qiddiya at Tokyo Game Show, Vietnam Pavilion (Expo 2025 Osaka), Huawei Ariake Showroom, Tokyo Gendai, Formula E Japan, and brands such as HP, L'Oreal Travel Retail, Samsung, Levi's and more.

Tay builds experiences that leave people changed.

Entre. Gane. Crezca.

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