Eventex 2017 Jury Yearbook: Elling Hamso

Managing Event ROI Institute, a training and consulting company helping event owners and designers create more bottom line value

aka: The preacher (nickname in a company where I worked and apparently took every opportunity to make a speech...) Favourite line from a song:"We were born to fly, to reach beyond the sky" - the ScorpionsThe title of a film about you:"The Bulldog"Current project: Same as always, saving the world with ROI.Name one thing that inspired you at an event you attended:Not one that I attended exactly, but judging 'Hearing Hands' last year's EuBEA winnerLeast favourite thing about events:Missed opportunities for real value creation.What event would you go back in time for?I never look backOne item you can’t live without?She's not an item, she is a wonderful woman and my PA, running my business and my life.Perfection is…. the worst enemy of good.Curiosity is… exploring how people feel and thinkIf I had a nickel… I'd invest it, trying to make a million and give it to an organisation fighting for the rights of others to a fair share of our prosperity.Walking a straight line… is hard if it means the straight and narrow.VR or RV? Recreational Vehicle? Then VR in a RV would save a lot of fuel.Brain teaser or no-brainer? I wish any brain teaser would be a no brainer, but I struggle with that...Frontstage or backstage? I love the smell of sawdust.Describe the Eventex experience in 1 word: Professional.What question do you wish we’d asked?What is your favourite motto?If you don't live on the edge, you take up too much space