Adam Burke

Adam Burke serves as President & CEO of Los Angeles Tourism & Convention Board, the official, non-profit tourism promotion organization for the City of Angels. With its mission to “improve the quality of life for all Angelenos through the economic and community benefits of tourism,” Los Angeles Tourism is proud to represent over 1,000 Member businesses across the local travel & tourism sector, which is one of the region’s largest contributors to employment, business sales, and tax revenues.

With more than 30 years of travel & tourism industry experience, Burke previously served as Senior Vice President, Customer Loyalty for Hilton Worldwide with global management responsibility for the award-winning Honors customer loyalty program. He joined Los Angeles Tourism in 2016 as the organization’s Chief Operating Officer.

Burke is actively engaged in advocating for the nation’s tourism sector and has been appointed by the U.S. Department of Commerce to serve on the United States Travel & Tourism Advisory Board. He also represents the U.S. as a Vice Chair of the World Tourism Alliance, in addition to serving on the Executive Committee of the Destinations International Foundation.

Locally, Burke serves on the Executive Committee of the Los Angeles County Economic Development Corporation, and the Board of Directors of the CalTravel Foundation, Los Angeles Area Chamber of Commerce, and Sister Cities of Los Angeles, as well as the Advisory Board of the Los Angeles Sports & Entertainment Commission.