Pardeep Kainth (PK) is an APAC Brand Experience leader who builds multi-scale, people-facing moments where strategy, culture, and business outcomes converge. He specialises in both BTL and TTL activations across B2B, B2C, and enterprise environments—where brands are felt live, not just communicated.
A serial intrapreneur across both emerging and large-scale organisations, Pardeep has built functions and regional offices from the ground up. His approach blends ideas-first strategy with disciplined execution—establishing governance, operating models, and partner ecosystems that enable experiential platforms to scale with clarity, consistency, and confidence.
At The Coca-Cola Company, he leads APAC Meetings & Events, partnering across markets to set standards, strengthen ways of working, and deliver high-impact activations, leadership programs, and engagement platforms at enterprise scale.
Prior to Coca-Cola, he built and led multi-market experiential programs across APAC for global brands including ByteDance, Amazon, Microsoft, Ferrari, Rolls-Royce, Under Armour, and Standard Chartered — operating as a brand steward within agency environments.
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